If you wanted to cook a minestrone, you would go to the grocery store to buy potatoes, celery, onions, carrots, beans, peas, olive oil, salt and pepper. The more ingredients the tastier and nutritious the minestrone, right?
So when promoting yourself as an artist, in order to create the recipe for success, you need the right ingredients too.
Radio Airplay, DJ support, Magazine reviews, Blog write ups, Interviews, Tracks licensed to compilations, live bookings, a loyal fanbase etc.
They are all essential elements: the ingredients that have always made artists continue to write and perform music for his fans, with success and reward.
So, next time you promote your album or single, and think about settling for radio airplay only, think about how would you like a minestrone made of carrots only.